Optimum Nutrition 100% Gold Standard Whey Protein Powder, 24g Protein, Vanilla Ice Cream, BCAA, low-sugar, Fast-Digesting Iso
Product details checked 5 September 2026 · price checked live
Check price on Amazon →Overview
Optimum Nutrition 100% Gold Standard Whey Protein Powder, 24g sits in our diet & nutrition listings, where we rank by how buyers actually rate a product rather than by brand. The manufacturer says: Designed for goal-driven athletes and fitness lovers, fast-absorbing Gold Standard Whey with whey protein isolate supports muscle growth and repair after a workout*. Our award-winning formula contains naturally occurring BCAAs and glutamine, plus 24 grams of quality, fast-absorbing whey protein powder per serving**, which is suitable for vegetarians. Those are the seller's own claims rather than our testing, so treat them as a starting point. On Amazon it holds 4.7 out of 5 from 1,607 ratings. What that score is worth next to its rivals is set out below.
- Brand
- Optimum Nutrition
- Amazon rating
- 4.7 / 5 from 1,607 ratings
- vs Diet & Nutrition
- 0.3 above the category median of 4.4
- Rank in category
- 9 of 50 rated diet & nutrition we track
- Price position
- Towards the top of the range (category spans £3.45 to £96.90)
- How proven
- Moderate review volume
Price range as of · details
How it compares in Diet & Nutrition
Across the 50 rated diet & nutrition products we track, the typical score is 4.4 out of 5. This one sits at 4.7, which puts it in the upper quarter of the category rather than level with it. Where almost everything is rated well, the gap at the top is small in points and large in practice.
It carries 1,607 ratings against a category median of 2,374. That is enough of a base to take the score seriously without treating it as settled.
On price it sits in the upper third of a category running from £3.45 to £96.90, where the midpoint is about £15.00. It is priced above the field and rated above it too, so the premium is at least matched by how buyers rate it.
Category prices as of · details
Worked out from the 50 diet & nutrition products in our catalogue, not from the brand's own claims. How we rank →
Key features, as the manufacturer lists them
Taken from the product listing via Amazon's product API. These are the seller's claims, not our test results.
- SUPPORT MUSCLE GROWTH AND REPAIR: Designed for goal-driven athletes and fitness lovers, fast-absorbing Gold Standard Whey with whey protein isolate supports muscle growth and repair after a workout*
- 24g PROTEIN PER SERVING: Our award-winning formula contains naturally occurring BCAAs and glutamine, plus 24 grams of quality, fast-absorbing whey protein powder per serving**, which is suitable for vegetarians, and low in sugar
- #1 INGREDIENT - WHEY PROTEIN ISOLATE: Filtered for extra purity, Whey Protein Isolate is the primary ingredient in Gold Standard 100% Whey
- EASY TO MIX AND DIGEST: Gold Standard Whey’s smooth, easy to digest formula blends quickly for a clump free shake - mix one rounded scoop with 180–240ml of cold water, milk, or any drink, for an easy-to-prepare delicious protein boost
- QUALITY TRUSTED WORLDWIDE: The World's #1 Selling Whey Protein Powder° known for quality and consistency. Try all our great-tasting flavours
