COLOR WOW Xtra Large Bombshell Volumizer - New Alcohol-Free Technology for Lasting Volume and Thickness
Reviewed 9 August 2026 · price checked live
Check price on Amazon →Overview
COLOR WOW Xtra Large Bombshell Volumizer - New Alcohol-Free sits in our hair care listings, where we rank by how buyers actually rate a product rather than by brand. The manufacturer says: Free of alcohol, salt, drying resins typically used to create volume. Massive volume plus super healthy hair quality. Those are the seller's own claims rather than our testing, so treat them as a starting point. On Amazon it holds 4.2 out of 5 from 27,306 ratings. What that score is worth next to its rivals is set out below.
- Brand
- COLOR WOW
- Amazon rating
- 4.2 / 5 from 27,306 ratings
- vs Hair Care
- 0.3 below the category median of 4.5
- Rank in category
- 49 of 50 rated hair care we track
- Price position
- Towards the top of the range (category spans £3.49 to £47.11)
- How proven
- Well established, above-average review volume
How it compares in Hair Care
Across the 50 rated hair care products we track, the typical score is 4.5 out of 5. This one sits at 4.2, which is in the bottom quarter of the category. That does not make it a bad buy, but there are better-rated alternatives on the same shelf, so it needs another reason to earn your money.
It carries 27,306 ratings against a category median of 10,487. A rating from a large base is harder to distort and tends to hold up over time, so a high score here means more than the same score on a new listing.
On price it sits in the upper third of a category running from £3.49 to £47.11, where the midpoint is about £11.82. Paying above the category norm needs a reason beyond the rating, because the score alone does not justify the gap here.
Worked out from the 50 hair care products in our catalogue, not from the brand's own claims. How we rank →
Key features
- Free of alcohol, salt, drying resins typically used to create volume
- Massive volume plus super healthy hair quality
- Fortified with bamboo extract to strengthen hair and support fuller, thicker styles
- Innovative frothy volumising foam adds weightless mass to strands, ideal for fine, flat, limp hair
- Creates soft, touchable texture with style-holding grip and zero crunch or stiffness
